Welcome to Coddies – where we're flipping the script on footwear and making a statement with every step. But let's dive a little deeper, shall we? Our story begins with Jack, a guy who refused to toe the line when it came to boring shoes. Fresh out of university and armed with nothing but a spark of creativity and a pinch of rebellion, Jack set out to shake up the fashion world.

After a globetrotting adventure in 2018, where Jack found himself surrounded by the wonders of the ocean, he had an epiphany: why not bring the vibrant colours and playful spirit of the sea to footwear? And just like that, Coddies was born – a brand with a mission to inject some much-needed fun into the world of footwear while raising awareness and helping ocean causes.

But it wasn't all smooth sailing. Jack faced his fair share of challenges along the way, from navigating the murky waters of the fashion industry to bootstrapping his way to success. Yet through it all, his passion for making a difference never wavered.

That's where the idea of planting mangrove trees came in. Jack knew that mangroves were not only crucial for protecting coastal communities from storms but also served as vital habitats for countless marine species, including the fish that inspired Coddies' designs. So, with every pair of shoes sold, we're not just making a fashion statement – we're also planting mangroves and helping to restore ecosystems one tree at a time.

Thanks to your support, we've already planted over 5,000 mangrove trees in 2024 and cleaned up the equivalent of over 250,000 plastic bottles from the ocean in the last year alone. This provides a safe haven for fish and other marine life to thrive. And the impact doesn't stop there – by supporting Coddies, you're joining us in our commitment to protecting our oceans and ensuring a brighter future for fish generations to come. Our donations are carried out in partnership with Handprint.

So go ahead, slip into a pair of Fish Flip Flops or Sushi slippers and make a splash wherever you go. With Coddies, you're not just wearing shoes – you're wearing a symbol of positivity, creativity, and a deep-seated commitment to doing good for the fish. Let's make waves together, one stylish step at a time.